Department	MOS
Employment Type	Independent Contractor
Minimum Experience	Manager/Supervisor

Job Function:

To handle all aspects of game management and marketing strategy. From promotions, publication and corporate presentation including research and business development for our game studio.

Job Qualifications:

• Preferably Assistant Manager/Manager specialized in Marketing/Business Development or equivalent.
• Graduate of Mass Communication, Marketing, Advertising or background on marketing, advertising, branding, media sales and marketing, public relations, business development
• 7-9 years Experience in Marketing, Advertising or with background on marketing, advertising, branding, media sales and marketing, public relations and business development
• Atleast 5 years’ experience as Marketing Executive in Game Industry

Job Reponsibilities:

Major duties and responsibilities:

1. Corporate Marketing Strategy

   • Write Monthly Marketing Strategy Plan inclusive of budget and expected targets
   • Produce a Marketing Schedule and Task List for the company
   • Prepare project initiation, planning, execution, monitoring and evaluation of the games output
   • Review and analyse key commercial/marketing metrics on a daily basis to ensure continuous the improvement of the campaign
   • Report marketing progress in a weekly basis

2. Game Management

   • Manage and coordinate the compiled comments and suggestions to the game developer
   • Report and coordinate activity to the Managing Director
   • Plan and organise events for game launching and promotion
   • Provide weekly report about the development of the game
   • Planning and executing email campaigns
   • Coordinate design for in-game screenshots, promo videos, advertisement, press releases, gameplay reviews and all marketing artwork.
   • Collaboratively work with Marketing Team to use social media channels for promotion

3. Promotions and Publication

   • Create and manage marketing materials for social media, advertising and events
   • Manage and monitor the progress of the website and pages
   • Assist in copywriting and proofreading for marketing collaterals
   • Measure and report on KPI’s to maximise ROI using tools such as AppsFlyer, App Store Connect and Google Development

4. Corporate Presentations

   • Collect, collate and prepare various materials for the presentation
   • Prepare the Presentations in the proper format and according to corporate identity
   • Maintain the Presentations updated
   • Establish and Manage the information flow between interested parties

5. Business Development

   • Discuss and develop common strategy with Business Development
   • Provide full admin and operational support.

6. Research and Improvement

   • Determine the market to fit in the game concept
   • Keep updated on the trends in all game community

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